Media
This Exchange Community focuses on the key issues related to the evolution of the Belgian media landscape. Essential topics such as industry trends, relevant issues like media effectiveness, and innovations like retail media are discussed. Going beyond a simple learning platform, the Exchange Communities serve as a space for dialogue between experts, where participants can debate specific topics.
The Exchange Communities primarily target advertisers whose media buying plays a central role in their strategy. Heads of media, marketing, communication and advertising departments are particularly likely to be interested in participating.