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UBA Trends Day

The UBA Trends Day has become the benchmark in the Belgian communication and media sector. We bring together up to 2,000 professionals under one roof for an inspiring day full of networking opportunities.

UBA Trends Day : the annual must-attend event

We invite international keynote speakers who will update you on the latest trends in branding, technology, leadership, consumer behavior, and more. The best the industry has to offer.

Discover the pictures of UBA Trends Day 2025

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Why you shouldn’t miss the UBA Trends Day?

Every year, we seek out the best keynote speakers to provide you with ideas to elevate yourself, your team, and your company to the next level.

Seth Godin (US), Peter Hinssen (BE), Ken Hughes (IE), Paul Polman (NL), Erin Meyer (US), Jesus Cochegrus (Mex), Pieter Abbeel (US/BE), Felipe Gomez (Col), Scott Galloway (US), Steven Van Belleghem (BE)... have previously taken the stage.

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Networking is just as important

Of course, you don’t come to the UBA Trends Day just for the speakers. UBA also provides an excellent platform for in-depth networking. The unique lunch concept ensures that every participant makes new connections, while the coffee breaks allow for strengthening existing relationships.

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Free or at a significant discount for members

If your employer is a member of UBA, you can register for free or at a discounted rate, depending on your membership

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