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Integrating E-commerce in an offline category strategy

Hoe integreer je best E-commerce en online Category Management in je algemene Go-to-Market strategie?

Master Class
When 24 October 2024
13:30 - 16:30
Location UBA Buro & Design Center
Esplanade 1 Box 8
1020 Brussel

Speakers

  1. Karel Demeester

    Karel Demeester

    Founding & Managing Partner at Callebaut Collective
  2. Luc Desmedt

    Luc Desmedt

    Managing director at LD&Co

    Luc Desmedt has more than 30 years of sales & marketing experience and is a passionate expert in category management and shopper marketing.  

    Managing director of LD&Co , offering training and consulting services to both retailers and suppliers.  

    Foundations of expertise built with P&G (1985-2000) 

    Luc is a member of the board of Fairtrade Belgium.

Register

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Prices

  • UBA-lid | merk: Gratis. De deelnameprijs is inbegrepen in de jaarlijkse lidmaatschapsbijdrage van jouw bedrijf.
  • UBA-lid | mediapartner: Gratis. De deelnameprijs is inbegrepen in de jaarlijkse lidmaatschapsbijdrage van jouw bedrijf.
  • UBA-lid | expertisepartner: € 215 (excl. BTW)
  • Standaard: € 430 (excl. BTW)
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