Introduction

The secret of the best marketers? Knowing how to build a strong Effie case.

The driving force behind the Effie Awards organization is their mission to educate marketers worldwide on ‘effective’ marketing communication strategies with proven results and to honor successful, effective marketers with an award. Winning an Effie Award is globally recognized as the most prestigious accolade in the marketing industry.

To win an Effie Award, a case must be submitted demonstrating that communication played a decisive role in achieving an extraordinary marketing result. This leading communication award in Belgium is organized by UBA, ACC, BAM, & UMA.

Do you want eternal glory for your exceptional achievement in marketing communication? Sign up now for the free online Info Class. Former winners and jury members will gladly share how to build a strong and convincing case.

A carefully selected group of speakers shares their experiences in writing an Effie. This gives you a clear view of the various skills and aspects that make an Effie writer and Effie case a winner. As a participant of such a class, I can only be grateful for the openness and passion with which the speakers share their tips and insights! - Sofie Rutgeerts, Head of Commercial Research at SBS Belgium

Ideal preparation for writing an Effie! Everything you need to know about the Effies, how to start, and how to win it! - Jonas Braun, Media Strategy, Lidl Belgium

Very useful session, thank you! - Thomas Rubbens, Jr Strategic Planner, Kunstmaan