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Avoid Greenwashing

How to Detect and Avoid Greenwashing in Your Communication

Training 24/7 Online By Lina Corrigan

1. Introduction

About this training

This training is provided by Lina Corrigan from the ACC. In this video, you will learn how to recognize greenwashing, avoid it in your communication, and communicate your sustainability initiatives in an honest way. Greenwashing occurs when a company gives the impression of doing more for the environment than it actually does, which can damage consumer trust. During this training, you will discover how to avoid these misleading practices and communicate transparently using six principles.

Discover the additional material here. 

This video training is given in English. The presentation is in English.

Teachers

Teachers

  1. Lina Corrigan

    Lina Corrigan

    ESG Manager, ACC
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