Agency ecosystem
How do I make several agencies work together in an effcient ecosystem?
1. Introduction & background
About this training
How do you ensure that different agencies work together in an efficient ecosystem?
The best ecosystem has little to do with the number of agencies involved but all the more with the extent to which these partners are still relevant to the changing needs of your business and whether or not they complement each other instead of competing for a larger share of your budget.
In four episodes, Anja De Landsheer, partner PitchPoint, provides you with guidelines and a concrete plan of action with regard to:
- The definition of an ecosystem of agencies
- Evaluating and reviewing the current mix of agencies and its financial impact on the budget
- Redesigning a new ecosystem based on future needs and aspirations
- Setting up an effective operational model between all stakeholders and implementing a relevant corporate governance plan
This video training is given in English. The presentation is in English.
Teachers
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Anja De Landsheer
Partner, PitchPoint
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